In 2012, we became a partner of the renowned Czech Miss competition.
The unique Constellation collection was created by MPM Quality with its PRIM brand in collaboration with the most renowned Czech astrologer, Petr Messany. He assigned a constellation to each region of the Czech Republic that best represents its character. He focused on the specific beauties each region possesses and selected constellations whose stories share common traits with those regions.
PRIM Constellation watches were designed for the finalists of the Czech Miss competition. The godmother of the watches was Jitka Nováčková.
Introducing the PRIM Constellation collection, adorning the wrists of beautiful Czech models.
One of the most beautiful symbols of Christmas is the star. Stars are also the central theme of the new limited edition PRIM Constellation watch collection, which was officially christened on the 5th. 12. In 2011, at the Silwer Café Bar in Prague. The watches shine like stars thanks to the hand-set, faceted Preciosa stones—also made in the Czech Republic. The godmother of the PRIM Constellation collection was Czech Miss 2011, Jitka Nováčková.
At the Buddha Bar in Prague, fourteen of the most beautiful Czech girls gathered to make their final public appearance before departing for the Czech Miss 2012 training camp in Thailand. During the event, the finalists also received watches from the special limited edition PRIM Constellation collection. The watches, hand-set with faceted stones also made in the Czech Republic, were immediately adjusted by the girls to Thai time.
“The collection consists of fourteen watches, each one a unique original. They are designed for fourteen beautiful women, among whom the future queen of beauty already stands.”
Photo gallery from the watch christening event at the Buddha Bar in Prague
The unique Constellation collection was created by MPM Quality with its PRIM brand in collaboration with the most renowned Czech astrologer, Petr Messany. He assigned a constellation to each region of the Czech Republic that best represents its character. He focused on the specific beauties each region possesses and selected constellations whose stories share common traits with those regions.
Just as the watchmakers at MPM Quality, together with Petr Messany, explored the beauty of the Czech regions, the Czech Miss competition searches each year for the most beautiful girl in those same regions. That’s why this limited edition watch collection was created specifically for the finalists of Czech Miss 2012. And so, it was only fitting that the godmother of the collection became the stunning Jitka Nováčková, Czech Miss 2011, who adorned her wrist with the “Southern Fish” model—dedicated to the South Bohemian Region, where the model comes from.
Photo gallery from the official presentation – Veronika Kopřivová, Tereza Fajksová, and others
