How do PRIM watches work?

PRIM watches are designed and assembled directly at the MPM-Quality v.o.s. headquarters. We produce our own watch components, but we also utilize the products of our global partners, companies whom we know supply sophisticated, state-of-the-art and technologically demanding watch components. Our team recognizes that movements are the heart of each model, which is why we cooperate with the very best leading manufacturers. We can be confident, therefore, that your PRIM watch will serve you for several generations.

Our company is able to produce complete watches in the Czech Republic or prepare for you a limited edition to order. We create watches that accentuate the personality of their owner and which, above all, are made of high-quality materials at an affordable price.

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Design

There are many talented graphic artists and designers in our company involved in designing both individual models and limited editions. We also attract talented young people who are the key to success in developing innovative designs.

Our graphic studio prepares individual models of PRIM watches – from the first designs in the form of basic sketches, to complete graphic designs comprising precise drawings, descriptions and parameters of all parts: hands, dials, cases and the movements themselves.

There are many talented graphic artists and designers in our company involved in designing both individual models and limited editions. We also attract talented young people who are the key to success in developing innovative designs.

Our graphic studio prepares individual models of PRIM watches – from the first designs in the form of basic sketches, to complete graphic designs comprising precise drawings, descriptions and parameters of all parts: hands, dials, cases and the movements themselves.

  • Design of the watch
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  • PRIM Dakar 2017
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  • PRIM Dakar 2017 - drawing
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  • PRIM Automatic Lady
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  • Technical drawing
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  • PRIM JKJ - design
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  • Design of the watch
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  • Creation of watches
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Manufacture

The manufacture of PRIM watches and the preparation of new models takes several months. Each of our collections passes through a complex selection of materials, colours and movements, thereby ensuring their design matches the trends of the time.

Take a look at our watchmaking process and you will see a modern company that draws on its ample in-house capacity while simultaneously collaborating with manufacturers who offer modern practices and are leaders in their field. Thanks to cooperation and networking with foreign partners, our long-term experience in the sector has enabled us to offer top-quality products at affordable prices for all customers. Whether the result of co-operation with a Swiss manufacturer or a Japanese master, we have a product for everyone.

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Assembly

Check out the process of assembling PRIM watches. Each model is carefully assembled, checked and tested. Every year we assemble thousands of watches and subject new models to a regime of demanding tests – verifying materials, surfaces, water resistance and precision.

We also assemble custom-made watches and various prototypes for new collections. Colour variations of the materials, dials, hands and straps allow our designers to create prototypes and test new colour combinations.

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Production of PRIM watches

A video documentary charting the creation of new PRIM watches, from design through production to assembly and testing. See how PRIM watches navigate the production process, before you slip the result onto your wrist and it becomes an everyday part of your image.